Acres to Debut Achievement Bonusing

Acres Manufacturing will showcase and take orders for its new Achievement Bonusing technology at G2E 2024.

Achievement Bonusing works by challenging players to achieve specific in-game milestones on a casino’s slot machines, such as a minimum pay amount from a single spin. Once a player successfully completes a challenge, the bonus is instantly paid to the slot machine’s credit meter.

Achievement Bonusing is enabled by Acres’ Foundation technology, which makes any real-time slot machine event instantly actionable.

Achievement Bonusing works on virtually any slot machine and is compatible with any casino management system. Player communication is enabled through a suite of digital signage packages, and the system can integrate with the casino’s mobile app. Acres’ 2024 G2E booth will feature a variety of themed Achievement Bonusing solutions ranging in scale from a single bank of slot machines to a casino-wide promotion available on every game.

Unlike traditional casino bonusing, which rewards players at random, Achievement Bonusing uses personal historic play data to intelligently target players according to their precise value.

While one player may be challenged to achieve a $50 single-game pay, another player may be challenged to win $100 or $500 in a single game.

The company is positioning Achievement Bonusing as an antidote to free slot play, which costs the U.S. casino over $30 billion in lost profits annually when accounting for the value of both free play issued and player time wasted in consuming free play.