Always Bet on Engagement
Social media strategies for gaming in 2023 and beyond
IN THIS ISSUE: FEBRUARY 2023
ALWAYS BET ON ENGAGEMENT Social media strategies for gaming in 2023 and beyond FREE PLAY RULES Free play has been a primary player reward for casinos, but does it make sense?OLD SCAMS, NEW TWISTS Can casino operators stay one step ahead of cheaters who use technology to become successful?SHINY NEW OBJECTS Why are electronic table games the hottest target for cheats?GUN CRAZY With liberalized gun laws, casinos need to be more diligent in detecting weapons.THE POWER OF IN-PERSON Evaluating the need for retail sportsbooks.
Features More
Free Play Rules
Free play has been a primary player reward for casinos, but does it make sense?
Old Scams, New Twists
Can casino operators stay one step ahead of cheaters who use technology to become successful?
Shiny New Objects
Why are electronic table games the hottest target for cheats?
Gun Crazy
With liberalized gun laws, casinos need to be more diligent in detecting weapons.
The Agenda
Protecting the Asset
Security and surveillance is more important than ever for today's casinos, and remains the front line against the increasing threat of criminal intent.
PODCASTS
GAMING SUPPLIER SHOWCASE
Setting Sight on The Future
Sightline Payments is the U.S. sports betting and casino gaming market’s leading digital payments provider and mobile app developer. GGB Magazine sits down with Andrew Crowe, Sightline's Sr. Vice President of Business Development, to...
Playtech's Secret to Success
The world's largest online gaming software supplier and a leader in live dealer games
Ainsworth takes Step Forward with Ca$h Stacks Gold
Ainsworth showcases its new Ca$h Stacks Gold series. The two unique titles both offer a thrilling 5th Reel Bonus and the innovative Hold ‘n Stack feature.
Exacta Is Leading The Historic Horse Racing Field
Exacta Systems is leading the field in the historical horse racing market with innovative parimutuel games that capture the excitement of live horse racing.
COLUMNS
American Gaming Association
Keep It Going
The gaming industry’s hot streak is being threatened by illegal gambling, sports betting glitches and policymakers on Capitol Hill
Fantini's Finance
Three Picks for a Cautious Market
Even in a recession, opportunities exist, and winners still emerge.
Frankly Speaking
Nugget is Risen
Lamenting the loss of the Awful Awful burger, that culinary classic at the Little Nugget.
FEATURES
Always Bet on Engagement
Social media strategies for gaming in 2023 and beyond
Paying it Forward
Payment solutions are adapting to an omnichannel world
The Power of In-Person
Evaluating the need for retail sportsbooks.
Gun Crazy
With liberalized gun laws, casinos need to be more diligent in detecting weapons.
Shiny New Objects
Why are electronic table games the hottest target for cheats?
Old Scams, New Twists
Can casino operators stay one step ahead of cheaters who use technology to become successful?
DEPARTMENTS
5 Questions More
JJ Woods
Managing Director, Atlantic Casino Consulting
Casino Communications More
Brett Abarbanel
Executive Director, International Gaming Institute, University of Nevada, Las Vegas
New Game Review More
America’s Rich Life
Konami Gaming
Cash Quest
Gaming Arts
Money Mania
IGT
Royal Legacy
Ainsworth Game Technology
Cutting Edge More
Power of Data
PRODUCT: SODA (Slot Optimization and Data Analytics) • MANUFACTURER: Tangam Systems
Facing Age Verification
PRODUCT: FaceVACS • MANUFACTURER: Cognitec
Emerging Leaders More
Coming Full Circle
Joseph Byrd, Chairman, Quapaw Nation
You Are What You Buy
Susan Quach, Senior Director, Customer Experience, OpenBet
Home is Nevada
Phylicia Middleton, Director of Marketing, Galaxy Gaming
February 7-9, 2023: ICE London, . Produced by Clarion Gaming. For more information visit www.icelondon.uk.com/welcome.
February 13-16, 2023: Western Indian Gaming Conference & Tradeshow, Sycuan Casino Resort, El Cajon, CA. Join tribal leaders, casino operations managers, regulators, policy makers and industry professionals from throughout the country to discuss issues facing the tribal government gaming industry. For information visit https://cniga.com/wigc.
February 15, 2023: AGA State of the Industry Webinar. Join the American Gaming Association’s (AGA) President and CEO Bill Miller and Vice President, Research David Forman on Feb. 15 at 11:30 AM ET/8:30 AM PT as they report on full-year 2022 commercial gaming revenue figures, reflect on a record-breaking year, and look toward AGA priorities in 2023. To register visit: www.bigmarker.com
February 15-16, 2023: Fantasy Sports & Gaming Association (FSGA) Winter Conference, Linq Hotel, Las Vegas, NV. The FSGA Winter Conference is your ticket to dynamic education, impactful networking, and industry celebration. For information visit https://thefsga.org/fsga-winter-conference.
February 27-March 1, 2023: Casino Esports Conference, . Produced by Fox Marketing, LLC. For more information visit www.casinoesportconf.com.
March 6-8, 2023: Casino Marketing Boot Camp, New Orleans, LA. Produced by J Carcamo and Associates. For more information visit casinomarketingbootcamp.com
March 7-9, 2023: World Game Protection Conference (WGPC 2023). Tropicana Las Vegas. For more information visit www.worldgameprotection.com
March 7-9, 2023: iGaming Next: New York. The Convene, Midtown Manhattan, New York City. Produced by iGaming Next. For more information visit iGamingNext.com.
March 13-16, 2023: SIGMA Eurasia, Festival Arena Intercontinental Hotel, Festival City, Dubai, UAE. Asia being at the forefront of modern iGaming and its growing prosperity makes it a core player in the gaming industry of the future. For more information visit sigma.world/eurasia.
March 15-16, 2023: IGSA Technology Summit Focus: Sports Betting, Italian American Club, Las Vegas, NV. This must attend summit will focus on four key topics: Sports Betting, Cashless and Credit wagering, Metaverse and Cyber Risk and Security. For more information visit www.igsa.org.
March 21-23, 2023: ASEAN Gaming Summit, . Organized by AGB (Asia Gaming Brief). For more information visit https://aseangaming.com.
March 21-23, 2023: CasinoBeats Summit (Spring iGaming Week), . Organized by KPMG and Gaming Malta. For more information visit https://sbcevents.com/casinobeats-summit.
March 27-30, 2023: Indian Gaming Tradeshow & Convention, the largest gathering of tribal leaders and casino executives in the country. San Diego Convention Center, San Diego, CA. https://www.indiangamingtradeshow.com/510/indian-gaming-tradeshow-home.htm
March 29-30, 2023: Prague Gaming & TECH Summit ’23, Vienna House Andel’s Prague, Prague, Czech Republic. Produced by Hipther. For more information, visit Hipther.com.
April 19-20, 2023: SAGSE Latin America, Hilton Hotel, Buenos Aires, Argentina. Closed and exclusive event for operators, regulators and sponsors. For more information visit https://www.sagselatam.com/en.
April 19-20, 2023: East Coast Gaming Congress & NexGen Forum, Hard Rock & Casino, Atlantic City, NJ. For sponsorship or conference information, visit ecgc.us or contact Donna Vecere at [email protected].
May 3-6, 2023: Southern Gaming Summit, Biloxi, MS. One of the oldest gaming conference and trade shows, the Southern Gaming Summit is owned by the Mississippi Gaming & Hospitality Association (MGHA), guaranteeing a conference “of the industry, by the industry, about the industry.” For more information visit https://www.sgsummit.org.
May 9-11, 2023: SBC Summit North America, . The Leading Sports Betting and iGaming event in North America. Organized by SBC. For more information visit https://sbcevents.com/sbc-summit-north-america.
May 11, 2023: 23rd Annual AGEM + AGA Golf Classic, Boulder City, NV. Swing into the 23rd Annual AGEM/AGA Golf Classic Presented by JCM Global tournament with thrilling contests and a wide selection of amazing raffle prizes. For more information visit https://www.americangaming.org/event/agem-aga-golf-classic.
May 15-19, 2023: SIGMA Americas, Sao Paulo, Brazil. SiGMA America’s first event for the market is perfectly timed to connect its wide-reaching network in the West with Latin America’s leading suppliers, operators, and affiliates. For more information visit sigma.world/americas.
May 23-25, 2023: CasinoBeats Summit (CBS), InterContinental in St Julian’s, Malta. Produced by SBC. For more information, visit SBCEvents.com.
May 23-25, 2023: Gambling & Risk Taking Conference, Park MGM, Las Vegas, NV. Produced by UNLV. For more information, visit www.unlv.edu/igi/conference.
May 25-27, 2023: Gambling Brasil, Frei Caneca Convention Center, Sao Paulo, Brazil. Produced by Afiliados Brasil. For more information, visit GamblingBrasil.com.
June 13-15, 2023: Canadian Gaming Summit, offers multiple and creative ways to connect with your staff, peers, suppliers and clients. Metro Toronto Convention Centre Toronto, Ontario, Canada. For more information visit https://www.canadiangamingsummit.com.
June 20-23, 2023: International Gaming Summit (IAGA), Belfast, Ireland. A premier event that brings together leaders from all global gaming sectors, the Summit will provide operators, suppliers, attorneys, investors, bankers, regulators and other advisor delegates with an unparalleled opportunity to meet and discuss the most important issues facing gaming. For more information visit https://www.theiaga.org/2023-summit-preview.
July 17-19, 2023: AML Bootcamp + Cage Operations Conference, Sycuan Casino Resort, San Diego, CA. Join us at Sycuan Casino Resort in beautiful San Diego, CA for our single day AML Bootcamp and Cage Operations Conference. Our theme is "Learn, Connect and Belong" to this Gaming Community that is focused on best practices and education around tools and automation that enhance the gaming experience in uncertain times. For more information visit https://skiild.com.
July 19-22, 2023: SIGMA Asia, Manila, Philippines. With an eye towards new horizons, the SiGMA Group heads to Manila, connecting the sharpest minds in the sector, and bringing a vast network in the West closer to Asian suppliers, operators and affiliates. For more information visit sigma.world/asia.
August 8-10, 2023: OIGA Conference & Tradeshow, Cox Business Convention Center, Tulsa, OK. Lively, fun, informative, high-energy assembly of some of the biggest names in the gaming and hospitality industries. https://oiga.org/tradeshow.
September 4-7, 2023: SIGMA Balkins & CIS, Limassol, Cyprus. With the New Gambling Act of 2020 creating a more responsible, accountable, and well-regulated Land-based and iGaming sector in Serbia, the nation has the potential to host an even more robust, flourishing economic industry, attracting firms and talent from far beyond its shores as its local market swells. For more information visit sigma.world/cis.
September 18-21, 2023: Tribalnet Conference & Tradeshow, Town & Country Resort, San Diego, CA. For more information visit www.tribalnetconference.com.
September 19-21, 2023: SBC Summit Barcelona, Fire De Barcelona, Montjuic. The global betting and igaming show. For more information visit https://sbcevents.com/sbc-summit-barcelona.
September 21-23, 2023: East Coast Game Congress (ECGC), Hard Rock Hotel & Casino Atlantic City, NJ. Bringing leaders from government, suppliers and operators into one place where their ideas can be placed in the broadest context. For more information visit https://eastcoastgamingcongress.com.
October 9-12, 2023: Global Gaming Expo, G2E is the one place to see the people, products, and ideas to drive your business forward and define the future of gaming. Venetian Expo, Las Vegas, NV. www.globalgamingexpo.com/en-us.html
November 1-3, 2023: SBC Summit Latinoamerica, Seminal Hard Rock Hotel & Casino, Hollywood, FL. The conference and trade show for senior executives in the Latin American betting and gaming industry. For more information visit https://sbcevents.com/en/sbc-summit-latinoamerica.
November 14-18, 2023: SIGMA Europe (Malta Week), Malta, MFCC (North Gate). Returning to its roots, SiGMA Europe attracts an international and diverse lineup of industry leaders to its annual Malta Week event, bringing a convergence of expo, conference, and networking. For more information visit sigma.world/europe.
December 8-11, 2023: The National Council of Legislators from Gaming States (NCLGS), Resorts World, Las Vegas, NV. The only gaming conference in the United States that focuses on legislative decision-makers. https://nclgs.org/index.php/events.
February 13-16, 2023: Western Indian Gaming Conference & Tradeshow, Sycuan Casino Resort, El Cajon, CA. Join tribal leaders, casino operations managers, regulators, policy makers and industry professionals from throughout the country to discuss issues facing the tribal government gaming industry. For information visit https://cniga.com/wigc.
February 15, 2023: AGA State of the Industry Webinar. Join the American Gaming Association’s (AGA) President and CEO Bill Miller and Vice President, Research David Forman on Feb. 15 at 11:30 AM ET/8:30 AM PT as they report on full-year 2022 commercial gaming revenue figures, reflect on a record-breaking year, and look toward AGA priorities in 2023. To register visit: www.bigmarker.com
February 15-16, 2023: Fantasy Sports & Gaming Association (FSGA) Winter Conference, Linq Hotel, Las Vegas, NV. The FSGA Winter Conference is your ticket to dynamic education, impactful networking, and industry celebration. For information visit https://thefsga.org/fsga-winter-conference.
February 27-March 1, 2023: Casino Esports Conference, . Produced by Fox Marketing, LLC. For more information visit www.casinoesportconf.com.
March 6-8, 2023: Casino Marketing Boot Camp, New Orleans, LA. Produced by J Carcamo and Associates. For more information visit casinomarketingbootcamp.com
March 7-9, 2023: World Game Protection Conference (WGPC 2023). Tropicana Las Vegas. For more information visit www.worldgameprotection.com
March 7-9, 2023: iGaming Next: New York. The Convene, Midtown Manhattan, New York City. Produced by iGaming Next. For more information visit iGamingNext.com.
March 13-16, 2023: SIGMA Eurasia, Festival Arena Intercontinental Hotel, Festival City, Dubai, UAE. Asia being at the forefront of modern iGaming and its growing prosperity makes it a core player in the gaming industry of the future. For more information visit sigma.world/eurasia.
March 15-16, 2023: IGSA Technology Summit Focus: Sports Betting, Italian American Club, Las Vegas, NV. This must attend summit will focus on four key topics: Sports Betting, Cashless and Credit wagering, Metaverse and Cyber Risk and Security. For more information visit www.igsa.org.
March 21-23, 2023: ASEAN Gaming Summit, . Organized by AGB (Asia Gaming Brief). For more information visit https://aseangaming.com.
March 21-23, 2023: CasinoBeats Summit (Spring iGaming Week), . Organized by KPMG and Gaming Malta. For more information visit https://sbcevents.com/casinobeats-summit.
March 27-30, 2023: Indian Gaming Tradeshow & Convention, the largest gathering of tribal leaders and casino executives in the country. San Diego Convention Center, San Diego, CA. https://www.indiangamingtradeshow.com/510/indian-gaming-tradeshow-home.htm
March 29-30, 2023: Prague Gaming & TECH Summit ’23, Vienna House Andel’s Prague, Prague, Czech Republic. Produced by Hipther. For more information, visit Hipther.com.
April 19-20, 2023: SAGSE Latin America, Hilton Hotel, Buenos Aires, Argentina. Closed and exclusive event for operators, regulators and sponsors. For more information visit https://www.sagselatam.com/en.
April 19-20, 2023: East Coast Gaming Congress & NexGen Forum, Hard Rock & Casino, Atlantic City, NJ. For sponsorship or conference information, visit ecgc.us or contact Donna Vecere at [email protected].
May 3-6, 2023: Southern Gaming Summit, Biloxi, MS. One of the oldest gaming conference and trade shows, the Southern Gaming Summit is owned by the Mississippi Gaming & Hospitality Association (MGHA), guaranteeing a conference “of the industry, by the industry, about the industry.” For more information visit https://www.sgsummit.org.
May 9-11, 2023: SBC Summit North America, . The Leading Sports Betting and iGaming event in North America. Organized by SBC. For more information visit https://sbcevents.com/sbc-summit-north-america.
May 11, 2023: 23rd Annual AGEM + AGA Golf Classic, Boulder City, NV. Swing into the 23rd Annual AGEM/AGA Golf Classic Presented by JCM Global tournament with thrilling contests and a wide selection of amazing raffle prizes. For more information visit https://www.americangaming.org/event/agem-aga-golf-classic.
May 15-19, 2023: SIGMA Americas, Sao Paulo, Brazil. SiGMA America’s first event for the market is perfectly timed to connect its wide-reaching network in the West with Latin America’s leading suppliers, operators, and affiliates. For more information visit sigma.world/americas.
May 23-25, 2023: CasinoBeats Summit (CBS), InterContinental in St Julian’s, Malta. Produced by SBC. For more information, visit SBCEvents.com.
May 23-25, 2023: Gambling & Risk Taking Conference, Park MGM, Las Vegas, NV. Produced by UNLV. For more information, visit www.unlv.edu/igi/conference.
May 25-27, 2023: Gambling Brasil, Frei Caneca Convention Center, Sao Paulo, Brazil. Produced by Afiliados Brasil. For more information, visit GamblingBrasil.com.
June 13-15, 2023: Canadian Gaming Summit, offers multiple and creative ways to connect with your staff, peers, suppliers and clients. Metro Toronto Convention Centre Toronto, Ontario, Canada. For more information visit https://www.canadiangamingsummit.com.
June 20-23, 2023: International Gaming Summit (IAGA), Belfast, Ireland. A premier event that brings together leaders from all global gaming sectors, the Summit will provide operators, suppliers, attorneys, investors, bankers, regulators and other advisor delegates with an unparalleled opportunity to meet and discuss the most important issues facing gaming. For more information visit https://www.theiaga.org/2023-summit-preview.
July 17-19, 2023: AML Bootcamp + Cage Operations Conference, Sycuan Casino Resort, San Diego, CA. Join us at Sycuan Casino Resort in beautiful San Diego, CA for our single day AML Bootcamp and Cage Operations Conference. Our theme is "Learn, Connect and Belong" to this Gaming Community that is focused on best practices and education around tools and automation that enhance the gaming experience in uncertain times. For more information visit https://skiild.com.
July 19-22, 2023: SIGMA Asia, Manila, Philippines. With an eye towards new horizons, the SiGMA Group heads to Manila, connecting the sharpest minds in the sector, and bringing a vast network in the West closer to Asian suppliers, operators and affiliates. For more information visit sigma.world/asia.
August 8-10, 2023: OIGA Conference & Tradeshow, Cox Business Convention Center, Tulsa, OK. Lively, fun, informative, high-energy assembly of some of the biggest names in the gaming and hospitality industries. https://oiga.org/tradeshow.
September 4-7, 2023: SIGMA Balkins & CIS, Limassol, Cyprus. With the New Gambling Act of 2020 creating a more responsible, accountable, and well-regulated Land-based and iGaming sector in Serbia, the nation has the potential to host an even more robust, flourishing economic industry, attracting firms and talent from far beyond its shores as its local market swells. For more information visit sigma.world/cis.
September 18-21, 2023: Tribalnet Conference & Tradeshow, Town & Country Resort, San Diego, CA. For more information visit www.tribalnetconference.com.
September 19-21, 2023: SBC Summit Barcelona, Fire De Barcelona, Montjuic. The global betting and igaming show. For more information visit https://sbcevents.com/sbc-summit-barcelona.
September 21-23, 2023: East Coast Game Congress (ECGC), Hard Rock Hotel & Casino Atlantic City, NJ. Bringing leaders from government, suppliers and operators into one place where their ideas can be placed in the broadest context. For more information visit https://eastcoastgamingcongress.com.
October 9-12, 2023: Global Gaming Expo, G2E is the one place to see the people, products, and ideas to drive your business forward and define the future of gaming. Venetian Expo, Las Vegas, NV. www.globalgamingexpo.com/en-us.html
November 1-3, 2023: SBC Summit Latinoamerica, Seminal Hard Rock Hotel & Casino, Hollywood, FL. The conference and trade show for senior executives in the Latin American betting and gaming industry. For more information visit https://sbcevents.com/en/sbc-summit-latinoamerica.
November 14-18, 2023: SIGMA Europe (Malta Week), Malta, MFCC (North Gate). Returning to its roots, SiGMA Europe attracts an international and diverse lineup of industry leaders to its annual Malta Week event, bringing a convergence of expo, conference, and networking. For more information visit sigma.world/europe.
December 8-11, 2023: The National Council of Legislators from Gaming States (NCLGS), Resorts World, Las Vegas, NV. The only gaming conference in the United States that focuses on legislative decision-makers. https://nclgs.org/index.php/events.
