GGB is committed to providing updated news and analysis on our weekly news site, GGBNews.com.

Aristocrat Releases MarsX Cabinet

Aristocrat Releases MarsX Cabinet

Aristocrat has debuted its latest cabinet, the MarsX, at the Graton Resort & Casino in Rohnert Park, California.

The innovative MarsX cabinet gives operators an entirely new way to illuminate their players’ experience with both game sales content and premium content lease options. “At Aristocrat, we have an unequaled passion for play,” said Nathan Drane, vice president of commercial strategy, game sales and Class II for Aristocrat. “We never stop thinking about our customers and their players, and how we can bring the game to out-of-this-world levels of fun and entertainment.”

The MarsX cabinet fits easily into any standard cabinet space. When placed back-to-back, its unique shape opens sight lines across the casino. Additionally, its ergonomic design provides more efficient accessibility for field service technicians, decreasing service time in the field. Game-complementary corona sync-edge lighting creates a unique play environment. LCD toppers are supported with game-driven content for added entertainment.

For players, the new MarsX cabinet has two 27-inch 4K displays and new Gen 9 internal components drive performance and allow for uninterrupted high-speed game play. A premium virtual button deck offers a high definition and a minimalistic way of wagering. Incorporated into the deck is the latest in wireless charging technology, allowing players to charge their phone by simply placing it onto the deck. A 4:1 speaker system optimally projects audio from around the displays, providing crisp, balanced sound.

The MarsX cabinet is launching with five industry-leading titles leveraging Aristocrat’s biggest brands and bringing innovation to the games sales space, including Buffalo Gold Revolution, the latest installment in Aristocrat’s Buffalo franchise.

    Recent Feature Articles

  • The Coming of Bluberi

    Using a meticulous growth plan, top-tier talent and strong game design, Bluberi aims at the top tier of the slot market

  • Cashless Evolution

    Consolidations, partnerships, and speed to market mark the evolution of cashless gaming

  • All About the BRAND

    Effective casino marketing runs deeper than just free play—how strong is your branding power?

  • All Together Now

    In gaming, the future is female, and it starts now

  • The New Center of ASIAN Gaming

    Why the Philippines are taking Macau’s crown