Odds Feed
Kambi’s product strategy continues its exciting journey as the company further expands its range of market-leading stand-alone products and services to the global sports betting market. Through its complementary product-led divisions, Kambi is increasingly delivering a growing portfolio of revenue-driving solutions to operators, no matter their sports betting technology strategy.
This open and flexible service meets the needs of an evolving industry landscape. Kambi understands that while many operators primarily rely on outsourced solutions, some operators prefer to take a limited approach to outsourcing. As such, these operators are increasingly seeking modular solutions such as third-party pricing to increase the quality and efficiency of their largely in-house sportsbook.
One such product Kambi is now offering to meet this demand is its Odds Feed. Delivered through a single API, operators can seamlessly incorporate Kambi-powered odds into their sportsbook through a quick and seamless integration. Kambi’s Odds Feed was built to work within an operator’s existing sportsbook systems without any disruption, enabling operators to effortlessly enhance their sportsbook’s capabilities.
Whether an operator is looking to expand its market offerings or simply wants to improve the quality of the odds provided, Kambi’s Odds Feed integration is straightforward, efficient and user-friendly.
Additionally, Kambi’s Odds Feed provides the flexibility to select a bespoke package of odds that perfectly aligns with an operator’s sportsbook needs.
Kambi’s comprehensive library covers an extensive array of sports, leagues and markets, enabling sportsbooks to build their own package or take a full and comprehensive sports offering.
Underscoring this is the power of Kambi’s global partner network, crucial in Kambi’s ability to deliver high-quality odds that are unmatched across the industry.
The Kambi network aggregates data generated by a large and global player base derived from more than 40 partners, from which Kambi derives powerful insights that inform its pricing and trading strategy.
For more information, visit kambi.com.
