Mindway AI Pens Strategic Deal with Belgium’s PepperMill Casino
Player protection specialist Mindway AI has entered into a new strategic partnership with PepperMill Casino in Belgium.
Under the deal, Mindway AI will deploy and implement its GameScanner technology at the land-based casino.
GameScanner offers detection software that combines AI with human expert assessment to monitor and identify at-risk and problem gambling behavior. Mindway AI said “virtual psychologist” capabilities within GameScanner will allow for individualized and early detection of gambling-related issues.
PepperMill Casino operates several locations across the country, including venues in Genk, Hasselt, Leopoldsburg and Maasmechelen.
Mindway AI Committed to Safer Gambling
Mindway AI CEO Rasmus Kjaergaard said the new partnership marked a “significant” milestone for the company.
“We are thrilled to bring our innovative GameScanner technology to PepperMill Casino’s Belgian operations,” he said. “It reinforces our joint mission of providing a safer gambling experience.”
PepperMill Casino CEO Anthony Rus added: “Mindway AI’s technology represents a significant step forward for responsible gaming. By adopting data-driven insights and behavioral science, we are raising the bar for player protection and demonstrating our commitment to leadership in safer online gambling.”
Mindway AI provides its solutions in more than 65 jurisdictions across both online and land-based operations.
