Interblock Showcases ETG Innovations at ICE
Interblock brought a wealth of electronic table game innovations to last month’s ICE Barcelona trade show.
Most notably, Interblock’s innovative Amuse range made its European debut within the company’s enclosed stand. Amuse blends arcade-style play with real-money wagering to create a new category of ETG that is interactive and built for high engagement.
Interblock plugs the Amuse range as a “fourth core segment” to casino floors, joining slots, table games and ETGs. The games include easy-to-understand titles like Marble Run, a gravity-driven marble race on a multi-level track; Bingo, reimagined with a single RNG powering multiple play styles; Free Fall Roulette, a dynamic spin on an iconic game, that blends a pinball-style ball drop with multiple configurations; and Dragon Bonus Wheel, a glowing wheel with dragon-themed bonus rounds.
“ICE Barcelona is a global hub for innovation, and it’s where the industry comes to preview what’s next,” said John Connelly, global CEO of Interblock. “We’re excited to bring Amuse to market as operators recognize a growing interest in experiences that bridge entertainment and wagering.
“Alongside Amuse, we’re showcasing a broader portfolio that gives casinos more ways to diversify their offering and increase engagement.”
Interblock also showcased a new collection of slot machines enabled by its strategic acquisition of Zuum. The expanded lineup supports a wider range of property types and operating models, including multi-game configurations for Spanish arcade and bar markets. Products from the slot portfolio on display at ICE include Dra Dra Dragon, a dragon-themed slot game with an expanded display; Aztec Riches, a slot experience inspired by the Aztec world; and Opera and Melody Cabinets, an enhanced multi-game format featuring 4K visuals and high-quality sound.
