Dean Ehrlich Joins XST Capital Group

Dean Ehrlich, the former longtime gaming business leader at Everi Holdings, has joined gaming advisory firm XST Capital Group LLC as senior advisor.
Ehrlich is a highly respected gaming industry executive with more than 30 years of leadership experience across global gaming equipment, content and technology businesses. He brings deep operational expertise, commercial strategy insight, and a proven track record of scaling complex gaming organizations to XST’s growing roster of clients.
Ehrlich is currently consultin for Aristocrat with a focus on commercial strategy and primary concentration in land-based business.
As executive vice president and gaming business leader at Everi, he oversaw a significant expansion of the company’s footprint in the slot market. During his tenure, he materially expanded Everi’s competitive position, growing unit ship share from approximately 3 percent to 10 percent, while also increasing the recurring revenue installed base and daily win per unit to its highest levels in company history.
Earlier in his career, Ehrlich held senior executive roles at Scientific Games (formerly WMS Industries), including senior vice president of global gaming operations and vice present of sales for North America.
In his role as senior advisor, Ehrlich will support XST Capital Group’s clients with strategic advice, operational strategy, growth planning, product positioning and value creation.
