Brightstar and Scientific Games Land São Paulo Lottery Deal
Brightstar Lottery and Scientific Games have secured a contract to operate a new lottery in São Paulo through a new joint venture between the two companies.
SP Loterias SPE (SPL) executed a concession agreement with the government of the State of São Paulo. The joint venture will now operate a new lottery in the Brazilian state.
Under the 15-year deal, SPL will hold an exclusive state license for lottery operations in São Paulo. This will cover draw-based, instant and online games through retail and digital channels.
The agreement will also include the provision of passive lottery games in São Paulo.
‘Exciting’ Lottery Development for São Paulo
Marco Tasso, chief operating officer of Italy and international lottery operations at Brightstar, said the partnership and subsequent deal will grant players in São Paulo access to “exciting” lottery games.
“We’re very pleased to introduce new, exciting lottery options for Sao Paulo’s 44 million residents,” Tasso said. “Leveraging our 40-plus years’ experience operating some of the world’s largest lotteries, this agreement enables Brightstar to deliver our best-in-class technology and engaging games to players throughout the country.”
Michael Conforti, president of international for Scientific Games, added: “The SPL joint venture with Brightstar is the result of months of collaboration to ensure this new state lottery in Brazil met the needs of all stakeholders.
“We are honored to have the opportunity to bring our trusted, secure systems technology and high-performance lottery games to São Paulo with the goal of helping fund healthcare in the state.”
