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Rymax Gaming Supplier Showcase

This edition of the GGB Supplier Showcase highlights the importance of loyalty—not as a character trait, but as a revenue driver for casinos and operators everywhere. GGB Managing Editor is joined by Paul Gordon, senior vice president of sales for Rymax, to discuss casino consumer trends, the need for operators to tailor their offerings to the right demographic in the right location and the concept of perceived value versus cost, a key point to the success of all rewards programs. 

Jess Marquez is the managing editor of Global Gaming Business. A lifelong Nevadan, Marquez has communications experience across multiple sectors, including local government. Prior to joining GGB, he was the communications and advertising director for a prominent personal injury law firm based in Las Vegas and Seattle. He also founded and hosted The Pair O’Dice Podcast, a weekly show that focused on sports betting news and predictions. He graduated magna cum laude from the University of Nevada, Reno in 2019 with a B.A. in journalism. Outside of work, Marquez is passionate about professional sports, classic literature and leatherworking.

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