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Paul Gordon

Senior Vice President of Sales, Rymax Marketing Services

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Paul Gordon

Casino giveaways are often some of the most popular events on any casino’s calendar. Players flock to the casino for such items as blenders, bedding, apparel and more. Rymax Marketing Services is a leading supplier of these items because the exclusive relationships the company has with some of the largest and most desirable companies and products. Paul Gordon is the guru of giveaways and he understands why players respond to certain offers and how they should be presented. He explains what motivates players and how casinos can offer the products that players want. He spoke with GGB Publisher Roger Gros in San Diego at last month’s Indian Gaming trade show.

Roger Gros
Roger Gros is publisher of Global Gaming Business, the industry's leading gaming trade publication, and all its related publications. Prior to joining Global Gaming Business, Gros was president of Inlet Communications, an independent consulting firm. He was vice president of Casino Journal Publishing Group from 1984-2000, and held virtually every editorial title during his tenure. Gros was editor of Casino Journal, the National Gaming Summary and the Atlantic City Insider, and was the founding editor of Casino Player magazine. He was a co-founder of the American Gaming Summit and the Southern Gaming Summit conferences and trade shows. He is the author of the best-selling book, How to Win at Casino Gambling (Carlton Books, 1995), now in its fourth edition. Gros was named "Businessman of the Year" for 1998 by the Greater Atlantic City Chamber of Commerce, and received the Lifetime Achievement Award from the American Gaming Association in 2012.

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