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GGB Magazine Launches the UNLV Gaming & Hospitality Education Series

GGB Magazine Launches the UNLV Gaming & Hospitality  Education Series

Casinos are no longer just about gaming. Gaming is now completely entwined with hospitality from the smallest gaming hall to the largest integrated resort. Yet executives with casino companies and gaming vendors often have training in only one area, gaming or hospitality. The Gaming & Hospitality Education Series at the University of Nevada, Las Vegas will remedy that. Presented by the William F. Harrah College of Hospitality, the Education Series will show how the two disciplines meet in more ways than first apparent.

The UNLV Gaming & Hospitality Education Series will commence monthly half-day episodes that will include two 90-minute seminars on different aspects of one topic. The series will start in March 2018 and continue in April, May, October, November and December. The series will also be available as a webcast, opening up this important educational opportunity to executives all over the world.

The series will be organized and produced by GGB magazine, the leading trade publication and leading undisputed source of up-to-date information for global gaming, and Applied Management Strategies, one of the industry’s leading consulting companies, in collaboration with the William F. Harrah College of Hospitality at UNLV.

Speakers and participants at the series will be the leading experts in their fields, providing cutting-edge and innovative information for all attendees, who will receive a certificate of accomplishment from UNLV upon completion of the six series sessions. The episodes will be a mix of intense panel discussions, individual learning sessions by one instructor, and interactive feedback to provide all attendees with a wide range of opinions and facts. The series will benefit all attendees from any segment of the gaming industry with unique information, take-away tips and unbeatable networking.

“We feel the UNLV Gaming & Hospitality Education Series will be a groundbreaking and ongoing educational opportunity for gaming executives around the world,” said Stowe

Shoemaker, dean of the UNLV William F. Harrah College of Hospitality. “These high-level seminars will keep executives informed on a variety of cutting-edge issues, challenges and opportunities that are affecting the industry around the world.”

The first seminar will be held on March 22, and the topic will be Casino Games: Spanning Generations. A panel discussion will be moderated by GGB Editor and the world’s most respected slot expert Frank Legato, and consist of Melissa Price, senior vice president in charge of gaming for Caesars Entertainment; and Charlie Lombardo, a slot consultant and most recently the corporate senior vice president of casino operations at Seminole Gaming, along with several dynamic young slot executives currently managing gaming in high-profile casinos and gaming companies. Price and Lombardo have a combined gaming experience of more than 50 years directing slot and gaming operations at some of the largest casinos in Las Vegas and around the world.

Following a networking break, industry legend and AGA Gaming Hall of Fame member John Acres will break down the “free play” programs in the industry, examine slot promotions and bonusing, and demonstrate what works and what doesn’t in today’s slot world.

Subsequent episodes in 2018 will include Non-Gaming Revenue, Data Analytics, Player Development, eSports & Sports Betting, and Payment Solutions.

Other episodes will include skill games, food-and-beverage, non-gaming amenities and ROI, customer behavior, entertainment, customer service, hotel operations, loyalty programs, leadership and mentoring, and more. The target audience will be the middle management of the industry, giving those executives the tools they need to understand the intricate relationship between gaming and hospitality. The knowledge they gain at the series will immediately pay dividends for any company in or serving the gaming industry.

“The exciting part of this seminar series is that it will cover the wide range of disciplines that are a part of today’s casino industry,” said Roger Gros, publisher of Global Gaming Business. “Whether you run an integrated resort or a small regional casino, the information will be valuable and productive for your executives immediately.”

For more information about the UNLV Gaming & Hospitality Education Series, contact Gros at or visit the UNLV Gaming & Hospitality Education website at

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