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Gary Ellis

Founder & CEO, MarkerTrax

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Gary Ellis

As the founder of Ellis Island Casino Hotel in Las Vegas, Gary Ellis knows old-school gaming. He attracts players to just property, just off the Strip by the Vegas marketing tradition of cheap good food and a good gamble. But Ellis is also very tech savvy, and always wanted to be able to offer casino credit to players, but also to make sure they did use those funds for an interest-free loan. That’s where MarkerTrax was born and today it’s sweeping the industry. MarkerTrax is a simple tool that allows casinos to lend a limited bankroll to players but when it’s time to cash out, the player can only withdraw the amount they won. The system automatically settles the player’s marker before issuing the winnings. In partnership with Konami and other suppliers, MarkerTrax is available even in some jurisdictions where credit is not permitted. Ellis spoke with GGB Publisher Roger Gros at Ellis Island Casino in Las Vegas in early May.

Roger Gros is publisher of Global Gaming Business, the industry's leading gaming trade publication, and all its related publications. Prior to joining Global Gaming Business, Gros was president of Inlet Communications, an independent consulting firm. He was vice president of Casino Journal Publishing Group from 1984-2000, and held virtually every editorial title during his tenure. Gros was editor of Casino Journal, the National Gaming Summary and the Atlantic City Insider, and was the founding editor of Casino Player magazine. He was a co-founder of the American Gaming Summit and the Southern Gaming Summit conferences and trade shows. He is the author of the best-selling book, How to Win at Casino Gambling (Carlton Books, 1995), now in its fourth edition. Gros was named "Businessman of the Year" for 1998 by the Greater Atlantic City Chamber of Commerce, and received the Lifetime Achievement Award from the American Gaming Association in 2012.