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FUZE

Bragg Gaming • Booth 1616

FUZE

FUZE is a sophisticated suite of player engagement tools for iGaming from Bragg Gaming. Designed and developed by Bragg’s wholly owned subsidiary, Oryx Gaming, FUZE helps enhance the player experience, boost online casino operator KPIs, and increase player lifetime value (LTV), all from a single platform.

The FUZE player engagement suite includes:

  • Tournaments with real-time leaderboards—multiple types of targeted tournaments, offering a diverse array of entertainment and engagement features. Real-time leaderboards add a social dimension to regular online casino play with dynamic competition campaigns.
  • Quests—tailor-made player journeys keep players entertained while completing challenges and hunting for prizes
  • Mystery Jackpots—an innovative approach to progressive jackpots that adds excitement and provides additional winning possibilities
  • Achievements—personalized player engagement through gamification
  • Opt-In Tournaments—transparent and consent-minded approach to promotional competitions
  • Recommendation Engine—customized game suggestions based on the player’s interest patterns
  • Real-time CRM Campaign System—awards player persistence and loyalty in real-time with tailored promotions based on their actions
  • Free Rounds—promote or revive games by letting players get acquainted with them through an already-accomplished promotion tool
  • Promo Push—send push notifications to keep players informed and engaged within the game or on the website

FUZE player engagement tools light up online casino promotion KPIs, with proven results during a case study promotion showing up to:

  • 306% increase in bets
  • 272% increase in game rounds
  • 239% increase in number of players

Results after the case study promotion have shown even more impressive long-lasting effects:

  • 364% increase in bets
  • 288% increase in game rounds
  • 288% increase in number of players
  • Up to 3X higher traffic at game launch
  • Up to 10X more returning players

Operators can create impactful promotions hassle-free with this quick, easy to understand, and highly adaptable tool set:

  • “Plug & Play”—runs instantly and automatically across platforms
  • Set up promotions that run in multiple games, with multiple game providers, and in multiple casinos simultaneously
  • Powerful behavioral analytics enable operators to monitor and adapt their promotions on the go
  • Works with Oryx Hub on any operator’s player account management (PAM) system

For more information, visit oryxgaming.com.

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