GGB is committed to providing updated news and analysis on our weekly news site,


Maximizing Time and ROI


For casino operators today, leveraging information the right way is critical to understand their customers and improve the performance, efficiency and profitability of their business. VizExplorer’s mission is to harmonize the world’s information with the technology and expertise needed to drive operational excellence in gaming.

With the company’s diverse solutions—the VizExplorer software suite, managed services and focus on customer success with a team of experienced former gaming operators—VizExplorer helps unlock answers to the operational, marketing and business challenges facing casino operators today.

With deep roots in the gaming industry, VizExplorer specializes in helping casinos coordinate gaming operations, improve database marketing and enhance player development with the strategies and software needed to drive the best results. From new ideas on how to grow revenue to offering a helping hand in strategizing and executing operations, VizExplorer Managed Services works directly with property staff to help fill in gaps, give actionable recommendations and continuously track and improve outcomes.

The VizExplorer Software Suite combines the company’s extensive experience in gaming with the business analytics and operational software tools needed to help casino operators drive the performance and efficiency of their slot floor, slot service, database marketing, and player development.

VizExplorer offers a range of solutions—from powerful data visualizations used to explore customer behavior and advanced proprietary math models that account for slot cannibalization and volatility to intuitive automated analysis tools designed to help operators save time. VizExplorer’s latest solution, the VizExplorer Slot Recommendation Engine, automatically identifies new game changes and calculates expected lift to drive incremental slot revenue.

VizExplorer is a market leader in the gaming industry, providing software and managed service solutions to more than 300 gaming properties across six continents, with approximately 120 employees spread across its offices in San Diego, Las Vegas and Wellington, New Zealand. Learn more by visiting