GGB is committed to providing updated news and analysis on our weekly news site, GGBNews.com.

Valley Forge Hires Jennifer Galle

Valley Forge Casino Resort in King of Prussia, Pennsylvania, recently announced Jennifer Gale has been hired as chief marketing officer. In her new position, Galle will design and execute strategies to enhance loyalty marketing, entertainment, hospitality and player development.

Previously, Galle served as vice president of marketing at Horseshoe Hammond in Chicago and director of marketing at Caesars Atlantic City, where she developed beneficial partnerships with the Chicago Blackhawks, HBO and the Tribeca Film Festival. In addition, Galle has launched new restaurants, bars and nightlife concepts and has lined up entertainment for venues from small establishments to multimillion-dollar facilities.

    Recent Feature Articles

  • Always Bet on Engagement

    Social media strategies for gaming in 2023 and beyond

  • Free Play Rules

    Free play has been a primary player reward for casinos, but does it make sense?

  • Old Scams, New Twists

    Can casino operators stay one step ahead of cheaters who use technology to become successful?

  • Shiny New Objects

    Why are electronic table games the hottest target for cheats?

  • Gun Crazy

    With liberalized gun laws, casinos need to be more diligent in detecting weapons.