
Printing supplier TransAct Technologies announced that it has signed a contract to install its Epicentral Print System at London’s Hippodrome Casino.
The Epicentral Print System will be connected to all 144 of the casino’s electronic gaming machines, including both slot machines and electronic table games, and is projected to go live in the second half of 2013.
“We are really excited to sign a contract with Hippodrome, which is one of London’s premier casino properties,” said Bart C. Shuldman, chairman and CEO of TransAct Technologies Inc. “Hippodrome prides itself on providing its customers with a fun and amazing overall customer experience. The Epicentral Print System will allow casino management to provide an even more optimal experience to their carded and un-carded patrons without them leaving their seats at the tables and slot machines.”
The Epicentral Print System, connected directly to TransAct’s ServerPort device inside the slot machine, is a cost-efficient software system that enables casinos to internally develop marketing programs and promotional coupons to be distributed to carded and un-carded customers on a real-time basis at a slot machine.
Additionally, the system works with existing slot systems and games as it operates with a separate and distinct connection with the printer. With this, casinos are able to use Epicentral to connect to all existing slot machines, regardless of the game’s manufacturer.