GGB is committed to providing updated news and analysis on our weekly news site, GGBNews.com.

Terrible Herbst Founder Jerry Herbst Dies

Terrible Herbst Founder Jerry Herbst Dies

Terrible Herbst founder and Chairman Jerry Herbst, a well-known figure in Southern Nevada gaming and retail for more than half a century, has died at the age of 80.

The Terrible Herbst logo, a scowling caricature of a cowboy with a drooping mustache and slouch hat attached to some 160 convenience stores, gas stations and multi-service car washes, has been one of the most recognizable sights in and around the Las Vegas Valley since Herbst launched the company in 1959.

He also was a fixture in gaming circles, founding Herbst Gaming, a locals operator in Southern Nevada and the regional U.S. markets, and later JETT Gaming, a Nevada slot route company that services Terrible Herbst retail outlets and other locations.