Los Angeles-based Federated Sports + Gaming recently acquired Heartland Poker Tour of Fargo, North Dakota, one of the largest independent producers of television poker content. The price was not disclosed.
Since 2005, the Heartland Poker Tour has staged close to 90 events, featuring more than 81,500 entrants, more than $28.6 million in prize money and more than 170 hours of television.
Federated Sports + Gaming’s new poker tournament will kick off at the Palms, Las Vegas, in August, followed by events in September, December and January, with 200 live, invitation-only tournament poker players. Each tournament week will feature a pro-am event, a charity tournament and a $20,000 buy-in, rake-free main event with no-limit hold ‘em poker in different formats.
Jeffrey Pollack, chairman of Federated Sports + Gaming and the former commissioner of the Caesars Entertainment Corporation-owned World Series of Poker, said, “In a relatively short period of time, the Heartland Poker Tour has firmly established itself as an important national brand with a passionate, loyal player base.”
