Steven Hill

CEO, Las Vegas Convention and Visitors Authority

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Steve Hill was named CEO of the Las Vegas Convention and Visitors Authority in September 2018. A Las Vegas resident for more than 30 years, Hill founded Silver State Materials in 1987 and supplied concrete and aggregates for many projects in the community. After selling Silver State, Hill was appointed by Governor Brian Sandoval to serve as the first director of the Governor’s Office of Economic Development (GOED) in 2011, where he guided the development of “Moving Nevada Forward,” the plan for diversifying Nevada’s economy. He spoke with GGB Publisher Roger Gros at his offices in Las Vegas in April.

GGB: You had to hit the ground running when you were named to lead the LVCVA because there’s a lot of action, such as the expansion of the convention center, the development of the Raiders stadium and other changes going on in the market. How did you keep up with it immediately?

Hill: How I keep up with it is, I’ve got a great team here, and one of the easiest products in the world to sell, and I have a lot of help. So, that’s really the key to being able to operate any organization this size.

Let’s talk about the expansion. How many square feet are there in the expansion, and now overall?

The building itself is a total of 1.4 million square feet. It will be 600,000 square feet of exhibition space, and 150,000 square feet of meeting space. And then the rest of the facility is back-of-house support, and that kind of thing.

Overall, we currently have 3.2 million total square feet—1.9 million of which is exhibition space. So, the expansion will take us to 4.6 million square feet of total space. And by the time we open, somewhere between 2.4 million and 2.5 million in the exhibition space.

In addition to the LVCVA expansion, the Sands Convention Center, Mandalay and MGM have opened expansions, and Caesars is building a 400,000-square-foot convention center behind Harrah’s and the Linq. Do we ever get to the point where there’s too much meeting and convention space here in Vegas?

I suppose that’s possible. But I think what we’re seeing, and what the properties are seeing, is real demand for meetings in Las Vegas. Show managers know that when their shows are in Las Vegas, they get a pretty significant bump in attendance, because people just want to come here. And so, we’ve seen a lot of demand, and we think that what’s being built now responds to that demand.

And we’ve actually restructured a little bit here, in anticipation of those expansions coming online. We’ve worked to help the properties fill those facilities, so we’re aware that there is a lot of meeting space. We’re going to have a 30 percent to 35 percent bump in total meeting space in the destination. And we want to make sure that’s all additive, and it doesn’t become something where shows are just shifting around in the destination.

The Las Vegas convention center is so big right now; you have just announced you’re talking with Elon Musk about doing kind of a people-mover system, and that sounds pretty interesting. Give us some of the details of that.

We’re excited about that. One of the things that we’re really focused on here is innovation—both at the convention center and the destination itself. And obviously, the Boring Company project is a really innovative with the use of existing technology. What we’ll have is a set of parallel tunnels. They’ll be one direction each way. Those tunnels have a 12-foot interior diameter, and basically just a road lane at the bottom. So, you can drive anything through those tunnels. What we’re planning to do, though, is operate autonomous vehicles. There will be Tesla Model X’s, or Model 3s, or potentially an autonomous tram that can move people from the expansion hall, the West Hall, back to the Central Hall area, and to the South Hall, and cover easily the entire campus. We’re over a mile and a quarter from one end to the other, once we get the expansion built. We think this is an opportunity to easily move people around the campus, which is important, but also to do it in an innovative and fun way.

The year 2020 is going to be a big year for Vegas. How is the arrival of the Las Vegas Raiders going to change what’s happening here?

Being an NFL city makes a statement. I’ve been here 31 years. I’ve had the opportunity to watch Vegas grow and mature. And this is a recognition of that growth. It will just bring a huge amount of excitement. But, on top of that, having the stadium here opens up opportunities that we just haven’t had a place to provide in the past. It’s the one venue size that was not available in Las Vegas, and so, events that are going to attract 45,000, 50,000, 60,000 people, had to skip Vegas, because there was no place to do that. That stadium is going to bring interest from people that we haven’t had the opportunity to draw in the past. And it will make a difference in the community. This is going to be one of the turning points we’ll look back on 30 years from now, and think, “Yeah, that mattered.”

Roger Gros
Roger Gros is publisher of Global Gaming Business, the industry's leading gaming trade publication, and all its related publications. Prior to joining Global Gaming Business, Gros was president of Inlet Communications, an independent consulting firm. He was vice president of Casino Journal Publishing Group from 1984-2000, and held virtually every editorial title during his tenure. Gros was editor of Casino Journal, the National Gaming Summary and the Atlantic City Insider, and was the founding editor of Casino Player magazine. He was a co-founder of the American Gaming Summit and the Southern Gaming Summit conferences and trade shows. He is the author of the best-selling book, How to Win at Casino Gambling (Carlton Books, 1995), now in its fourth edition. Gros was named "Businessman of the Year" for 1998 by the Greater Atlantic City Chamber of Commerce, and received the Lifetime Achievement Award from the American Gaming Association in 2012.

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