The outbreak of the Coronavirus has had a major impact on the gaming industry. With this in mind, GGB is committed to keeping its readers informed as the world faces this growing pandemic. GGB will provide updated news and analysis on our weekly news site, GGBNews.com.

Robert Rippee

Director of the Hospitality Lab and eSports Lab at the International Gaming Institute, University of Nevada, LV

Listen in iTunes and Subscribe to GGB Podcasts.

Listen on Spotify

Robert Rippee

In the last few years, the gaming industry has discovered that esports can deliver the younger demographic they desire to their casino facilities. As the first leader of the esports lab at UNLV, Robert Rippee has been testing theories and doing research into the esports player and enthusiast. He talks about the different ways that casinos have been using esports and what can be done in the future to refine the appeal of the activity to attract customers to casino resorts. Rippee will moderate a panel on esports at the UNLV Gaming & Hospitality Education Series on October 25 that will feature many experts in the field. To sign up for the episode on person or as a webinar, visit UNLVGHES.com. Rippee spoke with GGB Publisher Roger Gros at his office in the International Gaming Institute at UNLV last week.

    Recent Feature Articles

  • Living the Dream

    The story of Ernie Moody’s “instant” success and his prominence as a gaming investor

  • Heated Competition

    With competition fierce, New Jersey’s sports betting sites turn to marketing and promotions to lure new players

  • Kingdom In Crisis

    What is next for casinos in Cambodia?

  • Casino Credit: Calculating the Risk

    Casino credit should be simple and easy for the player, airtight and risk-free for the operator.

  • Tribal Casinos Are Smoking

    With most of society looking for non-smoking environments, how do tribal casinos respond?