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Rich Sullivan

CEO, Good Giant

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If seven seasons of Mad Men didn’t make it clear enough, brand power is everything, and few ad firms have had a bigger impact on the gaming industry than Good Giant, led by CEO Rich Sullivan. The result of a 2022 merger between Foundry and Red Square, Good Giant operates offices in Nevada, Oklahoma, Illinois and Alabama, with a growing portfolio that spans from Hard Rock to Snickers. Sullivan spoke with GGB Managing Editor Jess Marquez via Zoom in January.

Pavilion PaymentsGGB Podcast sponsored by Pavilion Payments.
Jess Marquez is the managing editor of Global Gaming Business. A lifelong Nevadan, Marquez has communications experience across multiple sectors, including local government. Prior to joining GGB, he was the communications and advertising director for a prominent personal injury law firm based in Las Vegas and Seattle. He also founded and hosted The Pair O’Dice Podcast, a weekly show that focused on sports betting news and predictions. He graduated magna cum laude from the University of Nevada, Reno in 2019 with a B.A. in journalism. Outside of work, Marquez is passionate about professional sports, classic literature and leatherworking.

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