Jim Mullen moved from Ladbrokes managing director of digital to CEO of the company starting April 1. He replaces Richard Glynn.
Since arriving at Ladbrokes in 2013 from William Hill, Mullen has led the operational transformation of Ladbrokes’ digital business, delivering new products and systems. He established a strong working relationship with key digital partner Playtech, the company said in a press release. .
“We conducted an extensive search to identify Richard Glynn’s successor,” said Ladbrokes Chairman Peter Erskine. “We attracted a number of strong external candidates. We wanted a combination of industry experience with strong digital skills, a proven record of operational delivery and the leadership ability to capitalize on the opportunities for growth that are now ahead of us.”