At G2E 2015, Inspired unveiled its new brand partnership with Mike Tyson to a fanfare reception. Its new suite of gaming products for sports betting, casino, slots and social sectors featuring “Iron Mike” are already hits with operators, with SNAI, the leading Italian operator, being the first to order Inspired’s exclusive collection of Mike Tyson gaming products.
Inspired is a global leader in the innovation of gaming content and technology, and the company’s 15-year deal with Tyson for a new portfolio of branded gaming products fits perfectly in line with its “entertainment with an edge” mantra.
The Tyson product collection includes a new Virtual Rush Boxing game for retail and online, featuring the boxing legend, which is set to be available early 2016.
Earlier this year, the Nevada Gaming Control Board and Commission adopted a regulation change that will soon make virtual sports a reality throughout the state. Inspired officials are optimistic about the opportunities for the company’s virtual sports package in Nevada and other jurisdictions across North America. Inspired has over a decade of experience in successfully launching its virtual sports in new markets, working with operators to drive structured, incremental revenue.
For more information, visit inspiredgaminggroup.com.
