The Kambi Group signed a multi-year agreement to work with 10 Great Canadian Gaming casinos in the province of Ontario, including the newest, Pickering Casino Resort. Kambi, which provides sports betting services, will power the sportsbooks.
The sportsbooks will include the latest betting kiosks. While Kambi’s revenue stream for 2022 from this partnership isn’t much, it expects to improve come 2023.
Kristian Nylén, Kambi CEO and co-founder, said, “I am delighted to form this exciting sports betting partnership with Great Canadian, which is rightly regarded as one of Canada’s premier gaming and entertainment companies with an unrivaled retail footprint.”
The deal marks the first in Ontario to involve this type of product, said Great Canadian CEO Tony Rodio.