Leading slot manufacturer International Game Technology announced an agreement to supply mobile games to Paddy Power, the largest provider of sports betting and i-gaming in Ireland, and the fastest-growing online gaming provider in the U.K.
In a separate release, IGT announced an agreement to supply premium game content to Spanish online operator Play Games Online for its Botemagico.com website.
Paddy Power, which recently reported significant growth in its mobile sports book offering, is supplying IGT’s mobile games to customers via its paddypowergames.com mobile website. Players have access to all IGT web apps available for the iPad, iPhone, iPod Touch and Android smart phone devices. The agreement includes the initial launch of six leading IGT mobile game titles including Rainbow Riches, Pots of Gold, Jacks or Better video poker, 20+ Blackjack, Wipeout, Cleopatra and Monopoly Multiplier.
“Adding IGT’s leading titles to its existing games mix will help Paddy Power fully maximize its burgeoning mobile platform,” said Gideon Bierer, IGT executive vice president of interactive. “This popular assortment of games will also allow the company to continue growing its mobile gaming business.”
“An increasing proportion of our customers are transacting via mobile games,” said Mike Phelan, business development manager for Paddy Power Games. “Improving our mobile games portfolio at paddypowergames.com is necessary for us to continue to build on this trend and keep up with increasingly sophisticated consumer demands.”
Botemagico.com is a leading casino and entertainment website offering free play and cash play games to the Spanish market. The site will leverage IGT’s top-performing game titles via the IGT rgs (remote game server) system.
This system has been seamlessly integrated into Play Games Online’s existing i-gaming platform supplied by RVGTech. Botemagico.com initially has launched 12 slots and six table games, along with a console designed in Spanish delivering IGT’s content on the RVGTech platform. IGT five-reel slots will replace the three-reel games currently on the site.
The IGT rgs system enables an operator to optimize its online game mix by adding IGT’s online games to its current i-gaming platform without investing in a new casino system.
“This partnership presents a number of exciting opportunities for IGT,” said Bierer. “I am certain that Botemagico.com and its players will see the instant benefits of IGT’s great games and we are delighted to extend our position in the Spanish-speaking market.” Karl Diacono, executive director of Play Games Online, added, “This is a very important agreement for Play Games Online. Utilizing IGT’s leading online casino content will noticeably improve the level of player experience on Botemagico.com and help us to grow our market share.”