Grand Traverse, Full House Select Konami Synkros

Konami Gaming, Inc. announced that its award-winning Synkros casino management system has been selected by Grand Traverse Resort & Casinos to power casino enterprise management across Turtle Creek Casino & Hotel and Leelanau Sands Casino & Lodge, as well as Full House Resorts Inc. to deliver award-winning tools and technology at Bronco Billy’s Casino and Hotel in Cripple Creek, Colorado, and Rising Star Casino Resort in Rising Sun, Indiana.

Located on opposite sides of Grand Traverse Bay outside Traverse City, Michigan, Turtle Creek and Leelanau Sands will launch a leading array of technology, including Synkros Offers Management, Synkros Dashboards, and the latest Synk Box in-machine hardware. Both casino destinations will share a single card solution, allowing players to enjoy seamless loyalty rewards at either location. In addition, guests can experience system-delivered bonusing events such as SuperSeries and True-Time Tournaments, as well as the new SynkConnect Mobile cardless player loyalty app.

At Full House Resorts, each unique destination is set to leverage Synkros’ industry-leading marketing suite, open integrations, advanced architecture, and single integrated database for exceptional guest experiences and enterprise management. Among the company’s largest venues, Silver Slipper Casino in Bay St. Louis, Mississippi has been running Synkros since 2006. Additional Full House properties in Nevada will be evaluated for systems in the future.

“Konami has been an excellent business partner,” said Daniel R. Lee, president and chief executive officer of Full House Resorts. “We were an early adopter of the Konami system at the Silver Slipper, and it has worked very well for us for more than 10 years. Konami has proven to deliver great reliability, along with an expansive marketing tool kit that will allow us to compete more effectively in our regional markets. We are excited to bring a new level of excitement to our Colorado and Indiana players this fall.”