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GAN Sports

GAN • Booth 2808

GAN Sports

GAN’s proprietary sports betting platform GAN Sports creates a seamless plug-and-play experience for the company’s partners to launch their sportsbooks. Whether retail on-property, online, or both, GAN has the experience to successfully stand up the sports betting platform and configure the customer’s product, odds, lines and marketing activities to enable achievement of strategic and commercial goals.

The platform allows GAN’s partners to select if they’d like to manage risk on some or all sports, or enable a team of over 60 traders to do so on their behalf. Equally important, GAN Sports allows for localized pricing, giving partners’ trading team or the GAN team the ability to manage risk at the property level. What this means is that each property can control its pricing parameters down to the event level.

As the patent owner and market leader in this space, GAN provides partners a day-one fully integrated player account management solution, along with loyalty integration at both the retail and mobile/online levels. Fully scalable to meet each property’s unique needs, GAN’s kiosk-first approach allows its partners to launch and operate a sportsbook on-site without the need for additional staff.

GAN’s highly configurable platform allows the company and its partners to make on-the-fly changes to provide product differentiation and meet constantly changing player, market, and regulatory demands. GAN is not limited by the restraints of legacy systems that often inhibit the ambitions of brands when utilizing other sports betting suppliers.

GAN Sports’ primary goal is to provide the absolute best-in-class B2B sports betting product in the U.S. and Canada. GAN’s U.S.-based team is constantly looking for ways to differentiate and innovate; this starts with its partners and their players.

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