
The fifth annual G2E Asia trade show, held in June at the Venetian Macao, registered a 25 percent attendance increase, according to statistics released by the show’s organizers, Reed Exhibitions and the American Gaming Association.
“G2E Asia keeps pace with the latest gaming trends and what the industry demands, and provides the products, information and networking opportunities,” said a joint statement from the organizers.
The exhibit floor showcased 119 exhibitors from 22 countries and regions, of which 34 percent were first-time exhibitors. The event attracted 5,748 industry professionals from across the regions, surpassing attendance at last year’s event by 25 percent. According to the organizers, exhibitors were very satisfied with the influx of quality and increase in trade visitors.
The exhibition floor opened over a three-day period with a special program offered to invited VIPs from Asia, along with international and local media, to get a firsthand look at the gaming exhibits. The event was inaugurated with an official ceremony on June 8 featuring a Chinese traditional dragon dance.
Most of the visitors came from Macau and Asia. Visiting countries include Japan, Taiwan, South Korea, Malaysia, Vietnam, Thailand, Laos, Indonesia, India, South Africa, United Kingdom and United States. In particular, the number of attendees from Australia, Philippines, Singapore, Cambodia, China and Macau increased significantly when compared to last year. The strong attendance growth from around Asia confirms that G2E Asia is truly an event for the Asian gaming industry.
One of the highlights of G2E Asia 2011 was the return of the Gaming Investment Forum. Sponsored by UBS, this two-day, invitation-only event featured a number of renowned corporate leaders and financial analysts offering their expert perspectives on the financial future of leading gaming companies.
Another highlight on the show floor was the Game Protection Seminars delivered by industry expert Sal Piacente, a world-renowned gaming veteran who advises casinos on detection and prevention of table game cheating. Visitors were able to learn from his live demonstration on the latest card cheating tricks for baccarat and poker.