Bookmaker William Hill is kicking off the U.K. football season with an ad campaign prepared by the creative design agency Bark&Bite called “Take Control,” featuring 30-second spots that will be featured on television, radio, social media and online i conjunction with print ads.
They will feature William Hill’s new products including Play Betting, Priority Access Card and Cash In My Bet.
The first ads aired on August 23.
The ads demonstrate how William Hill customers have more control over their football wagering. The ads are being aired in conjunction with the launch of William Hill’s next-generation web platform.