Empire Technological Group was founded in Las Vegas, Nevada in 2012, with an original emphasis on table-game products and technologies that have since been sold and implemented across North America in numerous markets and jurisdictions. In 2021, Empire purchased all of the assets of Synergy Blue, a leading innovator in the skill-based gaming markets, resulting in the name change to Play Synergy.
The company then entered the video gaming slot machine market and has successfully designed, developed and delivered several gaming-device hardware cabinets and released several top-performing, high-denomination game titles.
Play Synergy holds gaming licenses in 90-plus states and tribal gaming jurisdictions, with applications pending in new markets every fiscal period. Its vision is to be the gaming industry’s most customer- and player-centric company, using synergies to build an organization that is world-class in every aspect. Its mission is to create technologies to maximize player satisfaction and gaming revenue.
In 2023, Play Synergy purchased all of the intellectual property of Aruze Gaming America, apart from electronic table games. Additionally, Play Synergy acquired overseas operations of Aruze Gaming Australia, South Africa and Asia.
Play Synergy now has rebranded and will continue to provide products under the Aruze brand as Empire Technological Group, dba Aruze Gaming Global, based on the Aruze legacy of offering many of the most innovative and best-performing games in the industry. The combination of both companies’ teams, platforms and other resources will ensure Aruze Gaming Global has the ability to develop and deliver superior content well into the future.
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