BMM Innovation Group (BIG), the international gaming testing organization, has added three executives to its C-Suite.
The company has named Microsoft and IGT veteran Kara Matthew as chief operation officer; and Laura Olson-Reyes, a 20-year veteran on the supply side of the industry, as chief marketing officer, both reporting directly to CEO Martin Storm.
Brian Wedderspoon, a payment-solution veteran, has been named chief revenue officer.
Matthew holds over two decades of experience in gaming at Microsoft Xbox and International Game Technology (IGT), where she led global research and development and operational teams. More recently, she led delivery and operational teams at a global health care company with hundreds of staff across the world, where she played a key role in the growth and ultimate IPO of the company.
Olson-Reyes has served as a marketing and communications executive for Aristocrat, Bally Technologies/Scientific Games, and most recently as senior vice president of marketing for Eclipse Gaming Systems.
While at Eclipse, Olson-Reyes launched an influencer marketing program and grew the company’s social media presence by nearly 80 percent. At AGS, she designed a successful influencer marketing program and elevated the GameOn Customer Summit partnership program by raising nearly $100,000 in sponsorships.