Big Data

Product: Duetto GameChanger (Revenue Strategy Cloud Application), Manufacturer: Duetto Research

With the launch of “GameChanger,” Duetto aims to help hotel casinos take back revenue lost to third-party booking intermediaries.

Dissatisfied with the tools at his disposal, Duetto co-founder Marco Benvenuti—formerly with Wynn Resorts, where he led revenue management, data analytics, direct marketing and online channels—joined forces with fellow Wynn executive Patrick Bosworth  and the former chief technology officer of, Craig Weissman, to build a cutting-edge cloud application capable of delivering the functionalities he always wanted.

“Casino hotels have been stuck with 20-year-old technologies that cannot keep pace with today’s distribution demands,” says Benvenuti. “Revenue is up but commissions paid intermediaries are growing twice as fast. An information disadvantage has allowed for arbitrage, and it is time to level the playing field.”

According to Benvenuti, casino hotels miss many opportunities to maximize revenue because traditional systems lack the flexibility needed to fine-tune pricing strategies. For example, why not offer valued guests a discounted room vs. nothing at all if they do not meet a comp threshold? Duetto GameChanger allows its users to dynamically price by each independent customer segment, room type, offer or discount.

Another advancement—looking to big-data technology, Duetto is improving forecast accuracy by incorporating new insights from demand indicators, such as web shopping behavior, airline traffic, customer review and weather data, among others.

According to Duetto, some of the more powerful and immediate insights about prospective customers are easily obtained by tracking regrets and denials from website booking inquiries.

Early customers are seeing strong results, in some instances doubling revenue.

For more information, visit

    Related Articles

  • Mobile Ordering, Any Device

    PRODUCT: rGuest Buy OnDemand • MANUFACTURER: Agilysys

  • Smart Shoe

    PRODUCT: BEE-TEK Shoe • MANUFACTURER: United States Playing Card Company

  • 24/7 Sports

    Product: Virtual Basketball • Manufacturer: Inspired Entertainment, Inc.

  • Sign of the Times

    Product: Renegade 3600 • Manufacturer: Everi Holdings

  • Next-Gen Button

    Product: Dynamic Bet/Bash Button Manufacturer: Omron Amusement Company

    Recent Feature Articles

  • Winning Culture

    AGS continues its rise in the slot market, building a strong “bench” to foster continued growth

  • What’s New in Restaurants?

    Emerging dining trends that can drive bottom line results for casino resort owner operators

  • Gambling in the Muslim World

    Why the Middle East and North Africa are often gaming-friendly

  • Eldorado, Caesars Agree to $17.3 Billion Merger

    The long-awaited merger between Caesars and Eldorado is a cash and stock mega-deal that will create the largest casino operator in the world, but for Eldorado it also carries a ton of debt

  • Apple Upsets the iGaming Cart

    Is it a consumer-protection measure or a monopolistic power play? Here’s how the technology giant is big-footing gaming operators.