The video slot machine “Buffalo” from Aristocrat Technologies has topped the Goldman Sachs Slot Managers Survey for the second year in a row.
The 2013 independent survey of slot managers from across the U.S. also ranked Aristocrat’s “Wicked Winnings II” and “Tarzan Lord of the Jungle” games in the top 10 of all slot games, and Aristocrat’s Oasis 360 was named the most widely used player tracking system for the second year in a row.
“We are absolutely thrilled with the results of the independent Goldman Sachs survey,” said Aristocrat Americas President Atul Bali. “Of course, we believe we make the industry’s best games and casino management system, and when slot managers across the United States confirm those beliefs, it is very exciting indeed.”
The survey forecast that 2013 will be bright for Aristocrat, with operators indicating they will buy at least the same amount from Aristocrat this year as they did last year because of the high-quality game performance. The survey reads, “Looking at why some slot managers plan to buy more Aristocrat games, ‘performance’ was the No. 1 cited reason at 54 percent, up strongly from 32 percent last year.”
In the systems area, Aristocrat was at the top of the list when asked, “Which manufacturer do you plan on switching to?” Aristocrat topped all competitors, cited by 36 percent of respondents.
The annual slot manager survey was based on interviews with slot managers from 130 casinos in 26 states. The survey was commissioned by Goldman Sachs and conducted by a third-party market research firm.