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Since 1996, Gamesman Ltd. has been manufacturing components for the international gaming industry. Initially, Gamesman specialized in the manufacture of analog push buttons and reels, primarily for the U.K. gaming market. However, this rapidly grew into the business in which Gamesman is today servicing over 300 customers in over 50 countries.

Headquartered in the U.K. close to London, with a manufacturing base in Shenzhen, China, and a 14,000-square-foot service and integration center in Las Vegas, Gamesman now boasts a product range that includes not only the now-industry-renowned buttons and reels that started the business 20 years ago, but also toppers, custom LED lighting solutions, PCB manufacture, touch-screen solutions and a wide range of dynamic button deck and LCD solutions for the gaming machines of the 21st century.

Gamesman continues to focus on bringing the highest levels of quality, reliability, innovation and perhaps most importantly, the service that their customers have come to expect. Gamesman will continue to add to its extensive product offerings this year with new touch-screen solutions, a new topper design and an extension of its already extensive range of push buttons, including the popular GPB1200 series range.

Gamesman will celebrate five years under the ownership of Esterline Corporation, which acquired the company in February 2013. Gamesman has benefitted enormously from the support and resources that a corporation such as Esterline can provide, allowing the company to grow year-on-year since 2013.

Gamesman will be at the ICE London show February 6-8, displaying the latest products on home turf. For more information, visit