Vol. 8 No. 5, May 2009, Dateline
Monaco Moves Slots Outdoors And Renews Hotels
Operations designed to appeal to the luxury gaming market
With the high season fast approaching, Monte Carlo SBM, the operator of Monaco’s leisure industry, has announced the planned introduction of a new open-air slot casino in April and the scheduled reopening of the fully refurbished and redesigned Monte Carlo Beach Hotel in May.
The new open-air slots area is part of the existing Casino du Café de Paris. The operator has decided to take advantage of the annual 300 days of sunshine the region enjoys to provide a cashless slot area with 100 machines. The move will enable guests to smoke while playing, thus circumventing the smoking ban that has been instituted in Monaco.
Before creating the new slot area, architects took into consideration the location of the terrace and analyzed the airflow to mitigate the heat in summer and the cold in winter, as well as to minimize the effects of wind. The grand opening is scheduled for April 11.
The 40-room Monte Carlo Beach Hotel closed last September to allow for an extensive redo. At a press event in New York, reports Travel Trade, Danielle Garcelon-Siri, general manager of the Monte Carlo Beach Hotel, said that the rooms and suites are getting a marine-themed décor. A new fine dining restaurant, Elsa, will provide the Monte Carlo Beach with its fourth restaurant, not counting the Sea Lounge.
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