The Las Vegas Convention and Visitors Authority has inked a three-year deal with public relations firm R&R Partners. The wizards behind the city’s most popular marketing campaign, “What happens here, stays here,” agreed to lower media commissions and a stipulation that enables the LVCVA to terminate its contract with R&R with 90 days notice. “That should give us quite a bit of comfort in terms of approving this contract,” Boyd Gaming CEO and LVCVA board member Keith Smith told the Las Vegas Review-Journal. “In some respect, we’re not signing a three-year renewal; we are signing a 90-day contract.” R&R will also expand the services it provides to the LVCVA, which range from media and production services to social networking and international public relations.

By GGB Staff

Staff writers for Global Gaming Business magazine. Las Vegas, Nevada.