Interview With Martin Baird, CEO, Robinson & Associates
This week, the Global Gaming Business Podcast features an interview with Martin R. Baird, the chief executive officer of Robinson & Associates, Inc., on his expertise in customer service and employee satisfaction. Baird has advised casinos on training and human resource issues for more than 10 years. His "Advocacy Index" recognizes that customer loyalty and word-of-mouth marketing can often be the most powerful form of marketing around, and he suggests that employees become advocates for their own properties. Baird explains how to accomplish that when he spoke with Global Gaming Business Publisher Roger Gros in San Diego in April.
